![]() View all commentsĪt the high end, one company that has been making mixed-reality games for several years believes that Vision Pro is going to play a huge role in popularizing the space. Adapting existing apps will generally be fairly easy, so for most developers we are talking a few weeks commitment to support it. There is definitely the impression among developers that have used it that it is just a matter of time for this to be a big product. There may be some that choose to wait until release since I don't think it will be an instant iPhone level success due to price and availability, but interest in it is definitely high. I haven't heard a single iOS developer that isn't ecstatic about the headset. Sinclair also said that the number of downloads of the Vision Pro software development kit (SDK) had “exceeded our expectations.” Mixed expectations among Vision Pro developersĮven among developers who have committed to creating apps for the headset, levels of optimism appear very mixed. The company has seen “extremely high, three-digit customer satisfaction for the labs that we’ve run so far,” says Prescott, using a creative way to imply universally positive feedback. In the weeks after Apple unveiled the Vision Pro headset at its Worldwide Developers Conference (WWDC) in June 2023, there were reports that the device’s developer labs - where app creators could work directly with Apple to bring their ideas closer to a finished product - were sparsely attended, suggesting a collective shrug of the shoulders from the developer community.Īpple insists, however, that devs are even more excited for the product than the company expected. The comment was made in a very brief Digital Trends interview with Vision Pro marketing exec Steve Sinclair and Apple’s VP of developer relations Susan Prescott. One of the reported reasons for this was that US workshops were only available in Cupertino, meaning that developers on the East Coast, or elsewhere in the country, were faced with expensive and inconvenient travel.Īpple hasn’t commented on this, stating only that those who did attend the workshops were very satisfied with them. Hearing so far that the Vision Pro developer labs (to test apps on actual hardware) have been under-filled with small amounts of developers. Apple has denied reports that developer interest in Vision Pro is currently very limited, following a report last month that the developer workshops for the headset were very poorly attended.ĭevelopers working on Vision Pro apps themselves have mixed views on the likely appeal of the product, from those who feel that it will become a huge market, to those who consider it a riskier investment … Developer interest in Vision Proīloomberg‘s Mark Gurman said in August that he was hearing that the in-person developer labs offered by Apple had empty seats.
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